Why Less Is More in Digital Onboarding
implify onboarding by asking only for essential info upfront and collecting the rest later. This approach boosts sign-ups, improves satisfaction, and saves resources—proving less is more.
User Experience Strategy & Digital Transformation
Reaching the new generation of connected audiences doesn’t just happen. Organisations don’t adopt new digital tools without guidance. You need a strategy and a way to bring about organisational change.
My articles on digital business
Universal Accessibility: A Cornerstone of Digital Services
Accessibility is about more than just accommodating disabilities; it's about creating universally usable services for everyone, in every life scenario. Read on to explore how embracing accessibility expands reach, improves user experience, and fosters an inclusive digital society for all.
Digital Transformation in Large Organisations
In today's fast-paced and ever-changing business landscape, digital transformation has become an essential aspect of staying competitive and relevant. However, implementing digital transformation in large organisations can be a complex and challenging process.
Move from Project to Product
The business landscape is constantly evolving, and organisations must adapt to stay ahead of the curve. By transitioning from a project-based approach to a product-based approach, organisations can deliver ongoing value to their customers
MVP. What is and why should you care?
A minimum viable product is a great way of building user centric digital services in a fraction of the time. It will also lead to big cost savings.
What is UX?
User experience - UX - encompasses all aspects of the customer's interaction with the business, its services, and products. But what is it, really?